We’ve been soliciting feedback from owners and the community about expansion for several years. Our store’s physical capacity is reaching its maximum for the level of sales and customer traffic we achieve on a weekly basis. We’ve heard from our shoppers that they’d like a wider selection of natural foods, hot foods in our deli, a dedicated seating area inside and outside, and more parking spaces just to name a few improvements we are planning on in our new store. From a staff perspective, it is becoming increasingly difficult to keep the shelves stocked with limited room for storage and no dedicated receiving area for our ever-larger deliveries of healthy groceries, produce, and meat.
We’ve also completed several market studies that have determined that our market area can support a much larger retail store if it is located in a highly visible location with ample parking.